Showing posts with label mobile devices. Show all posts
Showing posts with label mobile devices. Show all posts
30 Aug 2012
IBM Brings High Power Intelligence to Mobile Devices
IBM is attempting to provide mobility usability to its high power somewhat perceived intelligent business machines by providing its Watson to be implemented on smartphones or at least a mobile small version which would connect to the big brother for data analysis and complex processing. In this context, it then follows that mobile capabilities will in some ways help users and technology interact in a more understandable communication and interactivity by increasing current capabilities and data complexities.
Interesting developments will follow, nevertheless it can be anticipated that science analysis will gain and benefit with a larger testing field and implementations such as described in Bloomberg reports.
The Watson is capable of operating is by searching many of sources in real-time and recognizing patterns, with some preconceived interpreting rules that can provide good results. Thus, even in the cases where the user feels that an answer or conclusion would be difficult to reach, a good example is here. The next stage will be the Watson 2.0, which is currently in development, so that it can perform at more energy-efficient levels as a application. source San Francisco Chronicle
23 Aug 2012
Now You Can Skip Video Ads on a Mobile, from YouTube
From today YouTube videos that are played and viewed on a mobile device, will have the TrueView in-stream advertising campaigns embedded. These campaigns can be accessed and set on the AdWords For Video dashboard. Until now, this technology was not used on mobiles, due do the screen size limitations and concerns for the User Experience.
It follows, that YouTube nevertheless will keep studying data usage and patterns from users interactivity with ads.
If this miniature feature gets the full support and acceptance from users, then it will follow new features for the advertisers on their dashboards which will include dedicated optimization settings for a multitude of mobile devices.
In this context, YouTube ads can be envisaged that its mobile market will grow and this new feature of embedded ads on mobile video plays, will complement and enhance its mobile strategy for monetization without the requirement to have pre-built custom apps for users to download.
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