25 Oct 2012

PageWoo Presents Ads via Location Based Context


PageWoo is currently a beta service, that aims to be ground-breaking in terms of developing better interactivity and display of advertisements that are customized to users mobile location by contextual marketing including weather local awareness.  The way the platform works is on a content-generation engine, by utilizing multi-image testing platform that includes detailed analytics for a continuous performance improvement.
On its processing core it works by aggregating digital assets that are grouped or mounted together via ad units and later optimized based on performance. As a result, it allows marketing campaigns to be done at optimum levels, thus taking a lot of testing away for ideal results. By simply using location data, the system can predict demographics which allows for a better targeting based on user location activities.
Pagewoo is not available directly to publishers, rather is embedded into a variety of mobile ad networks,

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